4 Ways to Conquer Affiliate Marketing
26-03-2018
Affiliate Marketing might be a very specific approach to marketing, but it does evolve from time to time as the rules and regulations shift each year. If no one is completely off-limits when it comes to the shifting sands of Affiliate Marketing, then the best bet is to simply stay updated on the latest best practices. It can be a whirlwind trying to sift through pages and pages of seemingly conflicting marketing advice, but we believe you’ve reached the right destination. As a leading Affiliate Network with years of industry experience behind us, T Dot UK has the resources you need to stay ahead of the curve. Our Affiliates have complete access to highly experienced industry experts 24/7, who provide them with constructive feedback, advice and various other marketing resources. The highly accessible T Dot UK team makes it easier for all lead generators to get the help they need for a more profitable and sustainable Affiliate Marketing experience.
Here is a small glimpse of the kind of feedback our Affiliates receive from their dedicated Account Managers:
Affiliate Marketing Tip #1: Stay Updated on Compliance Policies
Similar to the shifting sands of Google’s algorithm, compliance policies tend to change from year to year, depending on the platform and political parties in charge. The safest thing to do would be to perform thorough research on your chosen marketing channels to see what their current policies are regarding your specific niche and marketing methods. The policies are vastly different from platform to platform; take Facebook and Twitter, for example. You’ll find that these two social networks allow very different content to be promoted on their platforms.
Affiliate Marketing Tip #2: Push for Backlinks
Backlinks are the core of building high SEO value and driving referral traffic to your website. Try to create strategic partnerships with bloggers and well-known online reviewers to mention your service and give you a follow link. The difference between no-follow links and follow links are their SEO value. No-follow links are still acceptable because they can drive referral traffic to your website, but follow links also boost your website’s SEO rankings.
Affiliate Marketing Tip #3: Use Several Marketing Channels
While you try to optimise your website for SEO or paid search advertisements, we encourage you to explore multiple marketing channels. The best way to ensure that you will get more visitors is by casting a larger net (i.e. creating more opportunities for your intended audience to find you). The more marketing channels you have, the more likely consumers will tumble upon your website. However, you should create a promotional calendar as to not overwhelm yourself with all of the different marketing tasks and optimisations at hand. The common problem is that Affiliates often try to promote on all platforms at once and not excelling in any of them. As a result, they often feel discouraged and throw in the towel. Rather than doing that, we encourage you to focus on mastering one marketing channel at a time before moving on to the next. Once you’re able to promote on one channel without pouring a lot of time and effort into it (since it has become second nature to you), feel free to start learning the next big channel to conquer.
Affiliate Marketing Tip #4: Promote Consistently
Finally, the goal is to always promote your content as consistently as you can. Consistency will help even the most naïve Affiliates grow into decent lead generators. Marketers often forget that it takes time to build trust with your intended audience. It takes time to learn the tools of the trade and to compete with the bigger guys who have done it for a longer time. However, if you’re dedicated to being consistent with learning new strategies and creating high quality promotional content, you will gradually earn higher conversions and even repeat customers.
Whether you’re new to Affiliate Marketing or have been in this industry for years, everyone can benefit from having constructive feedback, free marketing help, and detailed analytics on their side. To receive all that plus high payouts, sign up with T Dot UK today. We’re here to help you succeed.
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